PROJECT ITEMS & MEDIA
LET'S GET COOKING
BY BEGÜM ÖZYÜREKBRIEF
LET’S GET COOKING is an illustrated cookbook for children of age 5-7 and their parents to use it together. There are many recipes which contains healthy, easy and fun recipes for kids who doesn’t like to eat food or vegetables. As a person who likes to cook and bake since 6 years old, I believe that it is the best way to encourage children to learn and have an idea of cooking. It is a great experience for children and their parents to cook and spend time together as a family.
RESEARCH
Children at that age can easily learn new things, learning how to cook/bake in such a young age, at least have an idea of how the food is cooked, will improve their motor skills, gain their confidence and to learn a life long skill. According to researches kids at age 5-7 can easily stir, mix, pour, peel food and food related items and can also set the dinner table to serve. My main goal was also this, children helping parents preparing dinner, lunch or breakfast. Even a little help can create a bond, a memory together and they will spend time together. It creates a place where you can talk with each other, communicate and help. Cooking is not a talent, everyone can cook/bake it is a lifelong skill, according to researches this habit comes from childhood. If you encourage your children to help you in the kitchen it will not be difficult for them in the future.
VIEW THE MOODBOARDFUNCTION
One of the functions of this cookbook is to show children that cooking/baking is not as hard as it seems. It aims children to get to know food and how it is made in a fun and nostalgic way. It is also a great experience for child-parent relationship, because the parent will be next to the child for guidance they will strengthen their bond, communication and create amazing memories at the same time. Unlike digital recipes this is a hardcover book designed and illustrated in a nostalgic way.
CONCEPT
My main goal is to improve children motor skills and to teach them a long term life skill, to create and strengthen their bond with their parents and create memories together. In long term children will be able to memorize some skills and progresses while cooking. Pushing but not forcing children to communicate with the family to create a platform for them to enjoy and learn how to cook.
LET'S GET COOKING
An illustrated cookbook for children of age 5-7 and their parents to use it together. There are many recipes which contains healthy, easy and fun recipes for kids who doesn’t like to eat food or vegetables.
CLOTHING
To make a set of items that goes with the book I have created an apron to be worn while cooking with your kids.
BOOKSTAND
Also created a bookstand model and created graphics to cover the whole structure.
PROMOTIONAL ITEMS
Made a series of promotional items to be sold on the market.