BRIEF

After the global pandemic occurred at the beginning of 2020, the majority of people around the world had to stay indoors and survive without any normal interactions with others. Whilst the outside of the world was facing such harsh circumstances, hard times could be a chance for us to grow stronger and become better. “Blossom” is a short animation movie that intends to inspire people to take care of themselves in many ways and keep their sanity during hard times such as mandatory lockdowns and a global crisis.

RESEARCH

According to the World Health Organization, these are the ways to cope with stress during a crisis (e.g. COVID-19 outbreak):

• If you must stay at home, maintain a healthy lifestyle - including proper diet, sleep, exercise and social contact with loved ones.
• It is okay to feel sad, stressed, confused, scared or angry during a crisis. Talking to people you can trust can help.
• Limit worry and agitation by lessening the time you and your family spend watching or listening to media coverage.
• Draw on skills you have used in the past that have helped you to manage previous life's advertises and use those skills to help you manage your emotions.

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FUNCTION

This project adopts an idea to criticize clients with a humorous style and make graphic designers unite on the problem. Animated posters are a way to let designers see the difference between working and non-working design more obviously in a different way and continue to do the right thing. Besides, that is a criticism of the disrespect for the graphic design profession, perhaps, even though it is not done consciously by clients. Hence, to make many graphic designers ponder how valuable it is to continue to create the working design and to struggle with this problem. Because if there is no professional organization that protects your rights, you should accomplish this by uniting in large masses.

CONCEPT

Self-growth, self-care, coping mechanisms. "Blossom" is a short animation movie written, directed and animated by Yağmur Karabulut that tends to inspire people to take care of themselves and reminds them not to lose their focus during hard times.

To give the idea of focusing on yourself & grow through the struggles. It is mostly based on the mandatory lockdown during the current pandemic.

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